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Renewal Strategy

How to Prevent Renewal Shock: A 120-Day Timeline

January 14, 20269 min read

Renewal shock happens when employers receive their renewal quote 30 days before expiration and discover a 15-25% premium increase with no time to explore alternatives. The solution isn't better negotiation skills—it's starting the renewal process 120 days earlier than your broker typically recommends.

Why 120 Days?

Most brokers start the renewal process 60-90 days before expiration. This timeline is designed for rate shopping—getting quotes from multiple carriers and presenting the lowest option. But it's too short for plan design work, alternative funding analysis, or meaningful cost control strategies.

A 120-day timeline provides enough time to understand your current program, identify cost drivers, model alternatives, and implement changes before renewal pressure forces rushed decisions.

The 120-Day Renewal Timeline

Days 120-90: Data Collection & Baseline Analysis

Focus: Understanding Your Current State

Key Actions:

  • Request current policy declarations, coverage summaries, and benefit plan documents
  • Gather 24-36 months of renewal history to identify premium trends
  • Obtain claims experience summaries (loss runs for commercial insurance, utilization reports for health benefits)
  • Review employee census data and participation rates
  • Document current payroll, classifications, and operations for commercial insurance

Why This Matters: You can't improve what you don't understand. This phase establishes a baseline for comparison and identifies obvious red flags (misclassifications, coverage gaps, utilization patterns).

Days 89-60: Cost Driver Analysis & Design Alternatives

Focus: Identifying Opportunities

Key Actions:

  • Analyze claims data to identify high-cost drivers (chronic conditions, pharmacy spend, ER usage)
  • Review plan structure for opportunities to adjust deductibles, copays, or network design
  • Model alternative funding strategies (fully-insured vs. level-funded vs. self-funded)
  • Evaluate classification accuracy and safety program effectiveness for workers' compensation
  • Compare current carrier pricing against market benchmarks

Why This Matters: This is where plan design work happens. You're not just shopping rates—you're identifying structural changes that reduce costs without cutting coverage.

Days 59-30: Market Testing & Proposal Development

Focus: Validating Alternatives

Key Actions:

  • Request renewal quote from current carrier with both current plan design and recommended alternatives
  • Obtain competitive quotes from alternative carriers (if appropriate) using optimized plan designs
  • Secure level-funded or self-funded proposals with stop-loss pricing
  • Model projected costs under each scenario (best case, expected case, worst case)
  • Prepare side-by-side comparison showing current plan vs. recommended alternatives

Why This Matters: Now you're shopping rates—but with optimized plan designs, not just your current structure. This typically yields 10-25% better results than traditional rate shopping.

Days 29-15: Decision Making & Implementation Planning

Focus: Informed Decisions

Key Actions:

  • Present findings to decision makers with clear recommendations and trade-off analysis
  • Review employee impact and communication strategy for any plan changes
  • Select preferred option and negotiate final terms with chosen carrier or TPA
  • Develop implementation timeline with key milestones and responsibilities
  • Draft employee communication materials explaining changes and benefits

Why This Matters: You're making decisions based on complete information, not renewal panic. You understand the trade-offs and have time to prepare employees for any changes.

Days 14-0: Final Execution & Employee Communication

Focus: Smooth Transition

Key Actions:

  • Execute carrier applications and enrollment paperwork
  • Communicate plan changes to employees with clear explanations of benefits
  • Conduct employee meetings or webinars to answer questions
  • Distribute updated benefit summaries and enrollment materials
  • Confirm coverage effective dates and payment schedules

Why This Matters: Employees have time to understand changes and ask questions. You're not rushing to meet a deadline—you're executing a well-planned transition.

Real Example: Construction Company Timeline

A 120-employee construction company in New Jersey typically received their workers' compensation renewal quote 45 days before expiration. Their broker would present 2-3 carrier options, and they'd select the lowest rate. Premiums had increased an average of 11% annually for three years.

What Changed with a 120-Day Timeline:

  • Day 120: Requested loss runs and discovered 60% of claims were from a single job site with inadequate safety protocols
  • Day 90: Implemented new safety program and job site inspections to address identified risks
  • Day 75: Reviewed payroll classifications and corrected three misclassifications that were inflating premiums
  • Day 60: Obtained renewal quotes showing 8% increase (down from projected 12% before corrections)
  • Day 45: Negotiated with current carrier using corrected classifications and safety improvements
  • Day 30: Secured 3% increase (vs. original 12% projection) with current carrier

Result:

$67,000 annual savings compared to projected renewal, achieved through classification corrections and safety improvements—not carrier shopping. The 120-day timeline provided time to address root causes instead of just accepting the increase.

What If You're Already Within 60 Days of Renewal?

If your renewal is less than 60 days away, you're in reactive mode. Focus on these immediate actions:

  • Request a 30-60 day extension from your current carrier to allow time for proper analysis
  • Gather all documentation immediately so you can start analysis even if you can't complete full plan design work this cycle
  • Identify obvious quick wins (classification corrections, coverage duplications) that can be addressed before renewal
  • Schedule a Plan Design Audit for 120 days before next year's renewal to avoid repeating the cycle

Breaking the Renewal Panic Cycle

Renewal shock isn't inevitable—it's a symptom of starting too late. A 120-day timeline transforms renewal from a panic-driven rate shopping exercise into a strategic planning process that identifies root causes and implements sustainable solutions. The employers who consistently control insurance costs aren't the best negotiators—they're the ones who start early enough to design better programs instead of just shopping for lower rates.

When Does Your Policy Renew?

If your renewal is more than 120 days away, request a Plan Design Audit now to avoid renewal shock and identify cost control opportunities before renewal pressure begins.

Schedule Your Audit

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"On our Blue Cross Plan, Chris provided identical Blue Cross coverage and we saved $130,000 annually."

— J&S Electrical

"My previous agent gave me a 0% increase but Chris came back with 100% coverage at a savings of 35% below current."

— AT Construction

"Chris' knowledge of rolling out health benefits for over 10 years to our employees got us 100% Blue Cross coverage at 40% lower rates."

— Particle Size Technology

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